Full Sail University

Digital Marketing

Online

Conquer the world of digital marketing and propel your career.

Today's in-demand marketing professionals know the web inside and out. Whether you're starting out or taking your career to the next level, Full Sail University offers programs built around the latest in digital marketing strategy.

From search engine optimization, to social media, to web metrics and analysis, learn the technology and tactics used to build effective campaigns and reach your audience.

Working professionals with at least five years of experience in a related field and pursuing the Digital Marketing master's degree are eligible for Full Sail's credit-by-examination program. This option allows students to test out of up to five courses in their degree program. They’ll work with their program director and admissions representative to determine which tests best fit their work experience and expertise.

Business Bachelor of Science Completion Program with a Digital Marketing Concentration — Online

Students learn the fundamentals of marketing, plus the tools and tactics to connect with audiences through all online media channels.

Courses Include:

  • Search Engine Optimization - Students are introduced to the complex topic of search engine optimization and the process of improving the volume and quality of consumer traffic to a website.
  • Affiliate Marketing - Students examine the processes that assist the affiliate marketing structure including search engine optimization (SEO), paid search engine marketing, email marketing, and display advertising.
  • Display Advertising and Email Marketing - Students learn the best strategic methods for positioning a product or service for success while also learning how to determine if these marketing routes are a good fit for their brands.
  • Search Engine Optimization
  • Affiliate Marketing
  • Display Advertising and Email Marketing

Digital Marketing Master's Degree — Online

You're ready to move your career forward and maximize the web to meet your goals. In the master's program, you learn strategies such as search engine optimization and analytics at the advanced level, and master the tools you need to build strong brands online.

Courses Include:

  • Advanced Search Engine Optimization - Students analyze organic search methods, directory listings, and paid placement tactics for their effectiveness in attaining search marketing goals.
  • Advanced Digital Marketing Strategies - Students learn how to identify the many components of digital marketing, including affiliate marketing, email marketing, social media marketing, search engine marketing, and more.
  • Consumer Behavior and Analysis - Students learn how to identify specific digital marketing campaigns and gauge their success and/or failure in inspiring the consumer to purchase a product or service.
  • Advanced Search Engine Optimization
  • Advanced Digital Marketing Strategies
  • Consumer Behavior and Analysis

Our Florida Campus

- Winter Park, Florida -

Expansive 210+ acre campus · 110+ studios and collaborative production environments · Professional-level recording and game studios · Spacious Hollywood-style back lot · Multiple live venues which host events, concerts, and more.

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